Selling January 17, 2023

Property Marketing that Works

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When it comes to ” Exclusive Property Marketing” many of companies claim they can do many great things, but Coldwell Banker Realty knocks it out of the park with it’s “Listing Concierge Services”.  It all starts with professional photography. Our fantastic photographers get over to the property right away and get these incredible pictures needed to garner the attention to the property.  Usually my photoshoots take about three hours and then the next day they process the pictures in a photoshop process and deliver the finished product within 24 hours. After the pictures get input to the system the Coldwell Banker Listing Concierge network gets into the action with graphic designers and copywriters and project managers from coast to coast that begin producing marketing materials for your property.

The property website is the cornerstone to the marketing as it is accessible by the “Dot Signal” sign rider that is in front of the house. So when potential buyers drive by the house, they can text a code to a number and bingo, the the virtual tour pops up on their phone and the potential buyers can see all the information about the property including pictures while sitting in the car. When this happens I gets a text telling me they are looking at the house and guess what? I have their phone number and it gives me an opportunity to talk with them.

When I have an “Open House” I like to have high end brochures and with the Concierge Services, that is what you get. Once approved by me, they arrive the next day in the mail ready to go.  We also alert the neighborhood the property is for sale with  our Just Listed Flyer to email out to the sphere of influence, and our Just Listed postcard that is mailed out to 100 addresses around the property. It’s all about exposure and our Concierge Services continue with more advertising. We have our own Television show on the CW Network called ” At Home in Arizona” where your property is broadcast on Sunday morning at 11:00.  Of course the properties are part of the online property syndication where your property is displayed on hundreds of property websites like Zillow, Trulia, and Realtor.com.

Did I mention we have our own Magazine?  The “VIEW Magazine” which is direct mailed and inserted into the areas prime print publications. The magazine along with all our first class marketing materials have a longer than normal shelf life and creates an outstanding real estate service.

It’s “Property Marketing that Works”. When you want to sell your property, you want the services that gives the most exposure possible. With our Listing Concierge Services you get it all. From concept to completion, your home will be uniquely cared for and expertly marketed. To learn more, feel free to call me at 520-401-3625 for an in-depth look at the services I provide.